42 Promotional Ideas to Create a Buzz

promotional ideasWhen you’re launching a new product, or wanting to generate interest around your business, often you need to take a new or a novel approach. If you’re new to this industry, this course on sales promotion is a fantastic place to begin. Your marketing efforts should make an impact on your customers, and take them by surprise so it forms a lasting impression. This course is great to learn the fundamentals of marketing, namely the 5 P’s that are behind every successful operation.

This article will cover a number of different promotional ideas, that will not only get people talking about your brand, but give you a stepping stone to generating more clients. If you’re interested to see some examples of marketing ideas in action, check out this recent post on different strategies you can employ.

[Read more…]

10 Advantages of Nuclear Power

Nuclear power plant on the coast. Ecology disaster concept.One of the primary lessons you learn in physics is that energy cannot ever be created or destroyed. All we can do, is help its conversion from one form to another, and capitalize on the output. For students learning this, it’s part of the simple building blocks of physics, and anyone that’s interested to learn more can check out this course and discover the fundamental science behind everything.

Within every atom there is a nucleus in the center, which is composed of two types of particles. The proton with its positive charge, and the neutron which is slightly bigger and carry’s a negative charge. Nuclear energy is simply the energy that is captured when the nucleus of an atom is destroyed, and released. Fission is the most common form of obtaining nuclear energy, and occurs when uranium is bombarded with neutrons, creating two lighter elements and a lot of radiation. To compare the efficiency of this as a power source the fission of a nucleus in uranium 235 produces about 60 million times more energy when compared to burning a single carbon atom. Put into perspective, and in line with the technology available today, 28 grams of uranium produces the same amount of energy as burning 100 metric tons of coal.

It’s with this pure fissionable material however that hydrogen bombs can be made. Of the two bombs that ended World War 2 after being dropped on Japan, one contained plutonium, and the other very highly enriched uranium 235.

But the real benefit is harnessing the energy that nuclear reactions create, and turning this into power that can then be used in the power grid. Compared to sustainable methods of electricity generation, many environmentalists are against nuclear power. This course is fantastic as it gives an overview of the impact of energy use on the environment, presenting the facts of both sides of the case.

[Read more…]

7 Advantages of Tourism in an Economy

advantages of tourismTraveling is fantastic. If you’ve never had the travel bug hit you, or feel just a little apprehensive planning a trip to a country you’ve never been to, check out this course on travel hacking and learn the tips and tricks from the pros. When it boils down to it, tourism is great for not just individual travelers, but also the local economies. Primarily it’s just a fantastic source of income, because its money that wouldn’t have been earned if the tourists were not there.

Tourism also allows wealth to be injected into a community in a variety of ways. The great benefit of this industry is that it’s extremely labor intensive, and many of the businesses that operate within it are only small businesses and micro operators. This means that every dollar coming into the industry is felt quickly by business owners and staff, and is directly related to a boost in local spending. For a community with the potential to become a tourist destination, there are a huge range of benefits. It’s also great for individual travelers, because with a booming tourism industry there is lots to do, plenty of places to stay, and as a result more and more tourists are drawn in.

For anyone that is still wondering how all this trickles down into the economy, check out this course on economics and learn how the different parts are all connected. This article will cover the obvious, and the not so obvious advantages of tourism for the local industry, in addition to the main benefit of bringing income into a community that would otherwise have not been earned.

[Read more…]

Marketing Planning Process: 5 Steps for Success

marketing planning processA marketing plan is one of the most important documents in a business for planning their long term success. Done right, it’s a road map that analyzes the business environment, threats and opportunities in the industry, and puts a marketing strategy in place to achieve business objectives. Don’t confuse this with a typical business plan. A marketing plan is more focused on strategy, whereas a business plan has its focus on the financials. In addition, a business plan is typically used as a tool to assist companies raising capital, while a marketing plan aims to give direction for a company, and is a core component of a business plan.

If you’re interested in running through the details, this recent post covers the four steps you need to follow for success in planning your marketing. Within the marketing plan, there is a specific process to follow to ensure you get it right, and plan out how each phase will be accomplished. All you need is to follow these basic process steps:

[Read more…]

Internal Communications Strategy: Creating One from Scratch

internal communications strategyWithin any organization, their internal communications strategy is key. Staff cannot work if they don’t know what they are working for, and if your company doesn’t have a plan, you’re only setting yourself up for failure. Luckily, creating a strategy for your communication is relatively simple, just be sure to start on the right foot and don’t do anything before you complete this course which covers the number one mistake everyone makes in their corporate communication.

What makes a communication strategy difficult is that there usually isn’t one, and it can be very hard to implement. Effective communication is essential in an organization because it is the key that allows everyone to stay up to date, and get involved in what the company is developing. Regardless of whether you’re telling the staff about a new company-wide initiative, educating them on new policies, or simply giving the business an update, having a plan for your communication allows you to be successful. Without proper communication staff will be less engaged with the business, especially if you believe that hundreds of quick and hasty emails are the solution. Being good at communication has major implications for your bottom line, as companies with effective internal strategies give returns 47 % higher to their shareholders than their ill prepared counterparts. This is critical especially in a crisis, so check out this course and learn how to effectively communicate no matter the situation.

Imagine you’ve just started at a company that has no communication plan. How do you even figure out what’s going on? This article cover seven areas which are a solid starting point, and gives you a base for the different ways you can reach your staff. Ultimately, you need to find what fits, and what your organization really needs. You’re first task is going to be convincing the team they need a communication plan, so take this course and learn how to convince people to your point of view and get them saying yes!

[Read more…]

Change Management Process: Transform Any Company

change management processIn every organization, there will be times where a change is necessary. It could be rolling out a new customer resource management (CRM) tool, or to highlight a change in strategy or direction for the company. Luckily, there is a defined process that individuals go through as the deal with changes, and whilst it differs slightly from person to person, you can easily learn how to manage change. For new leaders, this course is fantastic, as it will give you the base information you need to understand regarding a change in your workplace. You should also check out this recent post on the importance of strong leadership within a company, and get some insight on the actions you need to be taking to establish your authority in your company.

If you apply the following principles to the change you need to implement, you’ll be much more successful. You can’t force change on a person, but you can guide them through each of the steps, and with a little bit of sensitivity, thoughtful planning and involving them in the change they’ll be much happier with it all. You can learn a little bit more about being an effective change manager in this course.

[Read more…]

Types of College Degrees: Find What’s Right for You

Backs of ecstatic students in graduation gowns holding diplomasWhen you’re looking at your options for college, it seems there’s an endless list of degrees and schools you need to choose between. It’s an exciting time in your life, but daunting because you have to pick one of the hundred different fields to devote the next few years of your life to learning. This guide covers the most common degrees so you can understand what they all mean, and help you make your choice of the right college degree for you. Once you’ve had a read through it all, don’t miss this course and get all the help you need in finding the perfect school.

The crux of the issue is making sure that the college degree program you enrol in is tied to your career goals. If you want to graduate and become a public school teacher, you’re going to need to study and get a teaching certificate. The same can be said for almost all white collar professions, whether you want to become an accountant, or a lawyer – you need a degree that supports your planned profession. In line with this, be sure to check out this course, as it offers a practical look for high school students looking to apply to college.

In addition to selecting the program, the next step is to ensure you meet the prerequisites for study. Many of the programs, especially the advanced degrees require you to hold previous qualifications or degrees before you can even apply. There are also grade requirements for particular degrees, so be sure to do your research and learn what you need to achieve in order to apply in that course. If you want a hand getting into your dream college, check out this course which also has great tips for international students.

Once you’ve found the right degree for you, don’t forget to think about how this fits into your life. There is a substantial amount of time you need to spend in class, and studying, to be successful in your education, and it is also quite expensive to attend. Don’t let this put you off by any means, because for millions of people education is both a liberating and rewarding experience that helps you build a strong foundation for a career. All you need to ensure is that you have a plan, and you stick to it with success.

To give you an idea, these are the different types of degrees available:

[Read more…]

The Many Advantages of Education

advantages of educationKnowledge really is power, and chances are, you’ve already had at least a basic level of education available to you already. Unfortunately, there are many places in the world where access to even the most basic education is severely limited. This is a sad fact, because education is really one of the best tools for social change, economic development and prosperity in a country. To get started, have a look at this recent post on the ways learning is done effectively.

The advantages of having an education are many, and it’s up to you to take full advantage of the opportunity that’s there for the taking. This course covers how to fund your college degree without going broke, so there really is no excuse for not getting the best education you can. The second step is actually getting in, so have a look at this course and discover how you can set yourself apart from all other candidates in your application.

Getting a good education is the key to our growth as people, as it allows knowledge to be advanced from generation to generation. As follows are the top advantages of having a good education.

[Read more…]

Project Management Examples to Get You Started

project management examplesIn life and business, you’ll inevitably come across different projects. It could be something you need to plan and build in your home, or your boss may have just positioned you into the latest project team set to tackle a dreadful task that god-only-knows how to achieve. Some projects naturally succeed, but others require a more practical approach. If you’ve never managed a project before, this course is wonderful for beginners as it gives not only the theory, but practical applications where the techniques of project management are applied.

Your ultimate goal in any project, is to stick to the budget, get the most value from the team as possible, and eliminate any waste and last minute scrambling. It sounds like there is much to learn, but it can be very simple to apply a set of process steps to a project and follow them through. If you’re interested in this field for a career, check out this recent post to learn what a project manager does, day-in and day-out.

[Read more…]

College Essay Ideas: Get Your Creativity Flowing!

college essay ideasAs you sit down and begin writing your college application essays, you’re forgiven for being a little bit intimidated. Running through your mind is the idea of what you put down on paper today is going to affect where you attend college, and have a profound impact on the rest of your life! In reality, it’s not that extreme. Unless you really do something really, really wrong, a single essay won’t be the difference in getting you into a particular college. First, you need to check out this course and learn how to choose the right college for you. This is essential because different schools have different requirements, and you want to target your essay accordingly. In general admissions staff look for a combination of:

  1. The kind of student you have been throughout high school
  2. Your test results and achievements in high school and for your SAT’s
  3. The activities you’ve been involved with, within and outside school
  4. What the school counselor and your teachers say about you

Building on this, colleges are acutely aware of how the information is presented. Make sure it’s neat, organized and accurate, and absolutely flawless in terms of spelling, grammar and punctuation. This course is fantastic in outlining everything you need to know in writing your college application. Even though your essay isn’t the critical point, it really makes sense to put together the absolute best application you can. Here’s some ideas to help get your brainstorming started and find the perfect topic that will help you get accepted.

[Read more…]